Written by: Terrence H.
The first thing potential customers or clients see when they come to your website is the design. The design should be attractive, engaging, and evoke a feeling of trust. You want people to stay on your website and explore further; good website design can help make that happen. Let’s take a look at how to create a catchy website design that fits into your business’s industry.
Color Schemes
The color scheme you choose for your website will set the tone for the visitor’s experience. For example, if you have an ecommerce site that sells clothing, bright colors are appropriate as this is associated with fun and creativity. On the other hand, if you are in the financial services industry, blue-gray tones may be more appropriate as this conveys stability and trustworthiness. Be sure to think carefully about what type of message you want to send with your color palette.
Layout & Navigation
The layout and navigation of your website should be simple and easy to navigate; no one wants to have to search around for information or click through multiple pages just to find what they need. Keep it straightforward so visitors can quickly find what they need without getting lost or frustrated. Additionally, make sure that all of your links work properly and lead where they say they will; if visitors click on something that does not work or takes them somewhere unexpected, chances are they won’t stick around for very long!
Content & Copywriting
Your content should be relevant and interesting to the visitor; after all, this is why they came to your site in the first place! Be sure you include relevant keywords throughout so search engines can easily pick up on them (and therefore increase your visibility online). Also consider including customer reviews or testimonials as these can help build credibility and trust with prospective customers or clients. Finally, make sure all of your content is well written; nothing turns people away faster than poor grammar or spelling mistakes!
Ultimately, creating an attractive website design requires careful consideration of your target audience and business industry. Take a few moments to think about which colors best fit with the message you want to convey, how visitors will navigate through the site, and what type of content you would like included in order for it to be most effective. By thinking through these elements carefully before launching your new website design – whether it’s a complete overhaul or just minor tweaks – you can ensure visitors have an enjoyable experience when visiting your page.